If You Read One Article About Pictures, Read This One
Mistakes You Must Avoid in Stock Photography
When creating a website for the first time, regardless of what purpose that website or blog serves, you have to understand how important it is to use creative, expressive, and relevant images. It’s no secret that although web designers give more weight to traditional text content, visual content does have a very important role in terms of helping website visitors decide if they want to stay in your page or simply leave. And yes, visuals are you best bet in convincing people that your site is worthy of spending their time with.
Today, start-up web designers and experts alike take advantage of stock photography as the most convenient and reliable source of images and visuals to be used for website building and creating blogs. Therefore, it’s safe to bet that once you come up with a specific campaign or project in mind one of these days, stock photography will be your first source of images. But then again, it is worth mentioning that not all images you come across are fit for your specific needs. If you make one of the several mistakes provided below in using stock photography, it might very well be the reason your website, blog, or project will fail.
1 – Using irrelevant images.
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Since there is literally an unlimited number of images available in stock photography, we’re pretty sure it only takes several seconds to come across one you fancy. However, you can’t just choose any photo based on how visually appealing it is, especially if you intend to use it to represent or showcase your brand or business. As such, it is important to figure out if the image is actually relevant.
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2 – You choose an image that’s very similar to the one your competitor is using.
Since stock photography is free and accessible to everyone, it means there’s a possibility of you using the same images that your competition is already using in its own website. Therefore, you need to go the extra mile in ensuring that you’re using one which isn’t anywhere close to images used by businesses similar to yours.
3 – You plan on using a low quality image.
One of the stupidest mistakes you can make in using stock photography is choosing a low quality image, more so that it’ll be representing your business or brand. The thing is there really is no reason for you to choose low quality images because of the fact that you have thousands of other options to choose from; it’s not like you have no other relevant image for your specific needs.
In the end, finding the right photo or image is simply figuring out which ones are best suited for your specific needs for it. But it still is best if you make the effort in avoiding making those mistakes we just talked about.